Thursday, June 7, 2012

More on the A la Cupcakes Pink Carpet event

I just want to share what you're getting in your "swag bag" at A la Cupcakes on Saturday at their "Pink Carpet" event. I think it's really cool that Pam supports all Glen Rock businesses. She's giving literature and coupons from other businesses in town who wanted to participate. I think that's pretty cool- not just because I put a coupon from Shades of Soho in there but it just shows how much she cares that we have a thriving shopping community in Glen Rock!

This is a copy of her letter:

To our Most Valued Customer,

I want to personally thank you for all the support you have given to A’ La Cupcakes over the past year.  Without you, our small business would not exist.  We are truly grateful and appreciative to be part of the Glen Rock community. 

I also want to encourage you to continue to shop and support your local community businesses.  Attached are just a few local stores that we work with and trust.  Please patronize them, and let them know that A’ La Cupcakes sent you. 

Sincerely,

Pamela Lambert

Owner

 A’ La Cupcakes 

What it means to Shop Local

"Going local does not mean walling off the outside world. It means nurturing locally owned businesses which use local resources sustainably, employ local workers at decent wages and serve primarily local consumers. It means becoming more self-sufficient and less dependent on imports. Control moves from the boardrooms of distant corporations and back into the community where it belongs."- Michael H. Shuman, author of the book Going Local.

Shopping locally is important for environmental sustainability as well as economic sustainability.  When you shop locally you are supporting members of your own community who are also vested in the heath and success of the community.  Here are the top 10 reasons to shop local.

1. Local Economic Stimulus.

2. Non Profits Receive Greater Support.

3. Unique Businesses Create Character & Prosperity

4. Environmental Impact Is Reduced.

5. Most New Jobs Are Provided By Local Businesses.

6. Customer Service Is Better.

7. Local Business Owners Invest In Community.

8. Public Benefits Far Outweigh Public Costs.

9. Competition And Diversity Leads To More Consumer Choices.

10. You Matter More



And here's her press release for the event:


LOCAL COMMUNITY PINK CARPET EVENT

One year anniversary and customer appreciation

An event not to be missed!  On Saturday, June 9th , A’ La Cupcakes, located at 36 Glen Ave, Glen Rock, NJ will be rolling out the “Pink Carpet” to celebrate their one year anniversary and customer appreciation.  100 foot pink carpet runner will drape the sidewalks of Glen Ave this Saturday, as women and men dressed to the nines will be handing out “swag bags” (to a limited number of lucky customers) filled with goodies and information on the local community.   

Starting off as a cupcakery, A’ La Cupcakes opened its doors on April 7, 2011, offering the community a selection made with organic and all natural ingredients.  They quickly expanded their menu due to the demands of the community.  They now offer a variety of cookies, pies and specialty cakes, and in July will add to their menu a variety of pastries.  All of their products are made on the premises and baked fresh daily. 

Although the event is to celebrate the one year anniversary of the store, the true message is to thank the people for keeping it local.  There will be special promotions, giveaways and samples while supplies last.  If you have the opportunity we strongly recommend stopping by A’ La Cupcakes to see what it is all about.

If you would like more information on this topic, or to schedule an interview with Pamela Lambert, please call 201-444-2253 or alacupcakes@optimum.net

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